Author Question: Customers do not expect honesty. Indicate whether the statement is true or ... (Read 78 times)

sheilaspns · **on:** Jun 23, 2018

Customers do not expect honesty.
Indicate whether the statement is true or false

Question 2

Which of the following is FALSE concerning a persuasive claim message?
a. It should use a deductive sequence.
b. It should ask for the adjustment late in the message.
c. It should stress an appeal throughout the message.
d. It should remind the receiver of a benefit that occurs from doing as asked.