Answer to Question 1
Answer: A
Explanation: A) At the core of a professional brand is a brand messagea statement that communicates the unique value you offer your employers. Begin to develop your brand message by synthesizing the core skills and talents you've already identified.
Answer to Question 2
Answer: B
Explanation: B) Analyzing your strengths and skills helps you accomplish two goals. First, you can determine which jobs you are best qualified to pursue. Second, you can build evidence of your skills to use to sell yourself to a potential employer in your cover letters, rsums, and interviews.