This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: How can an organization control the spread of bad news through social media? A) Be consistent B) ... (Read 186 times)

frankwu

  • Hero Member
  • *****
  • Posts: 549
on: Jun 23, 2018
How can an organization control the spread of bad news through social media?
 
  A) Be consistent
  B) Use reciprocity
  C) Be proactive
  D) Utilize the concept of scarcity
  E) Increase the number of likes for the site

Question 2

Who monitors the validity of comments made on social media?
 
  A) The Federal Trade Commission
  B) Individual businesses
  C) Yelp
  D) Social Trends Report
  E) The Lanham Act


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

diana chang

  • Sr. Member
  • ****
  • Posts: 288
Reply #1 on: Jun 23, 2018
Answer to Question 1

Answer: C
Explanation: C) Have a plan in place. Do not wait for negative comments and then plan how to respond. Instead, be proactive. Research by Altimeter Group, a technology advisory firm, suggests that 76 percent of social media crises could have been avoided if the company had been prepared to respond by having a social media crisis management plan in place.

Answer to Question 2

Answer: A
Explanation: A) In 2009, the Federal Trade Commission (FTC) extended its definition of advertising to include social media. The FTC began to monitor social media communicators masquerading as independent third parties who might be taking advantage of the millions of consumers whose buying decisions are increasingly shaped by social media.


frankwu

  • Hero Member
  • *****
  • Posts: 549
Reply #2 on: Jun 23, 2018
Correct answers!


diana chang

  • Sr. Member
  • ****
  • Posts: 288
Reply #3 on: Jun 23, 2018
Great! Please up vote :D


« previous next »
 

Did you know?

When taking monoamine oxidase inhibitors, people should avoid a variety of foods, which include alcoholic beverages, bean curd, broad (fava) bean pods, cheese, fish, ginseng, protein extracts, meat, sauerkraut, shrimp paste, soups, and yeast.

Did you know?

There are actually 60 minerals, 16 vitamins, 12 essential amino acids, and three essential fatty acids that your body needs every day.

Did you know?

In women, pharmacodynamic differences include increased sensitivity to (and increased effectiveness of) beta-blockers, opioids, selective serotonin reuptake inhibitors, and typical antipsychotics.

Did you know?

Acute bronchitis is an inflammation of the breathing tubes (bronchi), which causes increased mucus production and other changes. It is usually caused by bacteria or viruses, can be serious in people who have pulmonary or cardiac diseases, and can lead to pneumonia.

Did you know?

Malaria mortality rates are falling. Increased malaria prevention and control measures have greatly improved these rates. Since 2000, malaria mortality rates have fallen globally by 60% among all age groups, and by 65% among children under age 5.

Human body: levels of organization. Human body: levels of organization.
endocrine feedback control endocrine feedback control
Our species’ ability to form social bonds and be loyal and cooperative within our “tribe” may ... Our species’ ability to form social bonds and be loyal and cooperative within our “tribe” may ...
Social Class and Religious Affiliation Social Class and Religious Affiliation
Topic Media Topic Media
Vascular Distribution and Control of Circulation Vascular Distribution and Control of Circulation
Video: Gastrin (protein digestion)

For a complete list of videos, visit our video library