Author Question: When an organization uses a blog to provide insight and advice, or information that is difficult to ... (Read 25 times)

joe

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When an organization uses a blog to provide insight and advice, or information that is difficult to find elsewhere, what benefit is the organization providing to the audience?
 
  A) Focus
  B) Success
  C) Value
  D) Controversy
  E) Conversation

Question 2

What advantage does a blog offer over other types of social media an organization might use?
 
  A) The ability to link to other sites
  B) Expansive space to communicate original ideas
  C) The addition of visual postings to generate interest
  D) Membership by invitation, allowing the tracking of fans
  E) Increased interconnectivity with members



vkodali

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Answer to Question 1

Answer: C
Explanation: C) Plan how to offer value to your audience. You can provide insight and advice, provide information that is difficult to find elsewhere, or subtly promote your business.

Answer to Question 2

Answer: B
Explanation: B) Social media experts recommend using a blog as the hub of your social media content. Face-book posts, tweets, and pins can all link to your blog. Unlike other social media outlets, blogs offer expansive space where you can communicate original ideas and become a thought leader in your industry.



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