Answer to Question 1
Answer: A variety of online rsum formats, variously referred to as e-portfolios, interactive rsums, or social media rsums, provide the opportunity to create a dynamic, multimedia presentation of your qualifications. You can expand on the information contained in your basic rsum with links to projects, publications, screencasts, online videos, course lists, blogs, social networking profiles, and other elements that give employers a more complete picture of who you are and what you can offer. Remember that your online presence is a career-management tool. The way you are portrayed online can work for you or against you, and it's up to you to create a positive impression.
Take advantage of social networking. Use whatever tools are available to direct people to your online rsum, such as including your URL in your Twitter profile. During the application process, don't expect or ask employers to retrieve a rsum from a website. Submit your rsum using whatever method and medium each employer prefers. If employers then want to know more about you, they will likely do a web search on you and find your site, or you can refer them to your site in your rsum or application materials.
For print or electronic documents that you will be submitting to employers or job websites, the safest advice is to avoid photos. The reason is that seeing visual cues of the age, ethnicity, and gender of candidates early in the selection process exposes employers to complaints of discriminatory hiring practices. In fact, some employers won't even look at rsums that include photos, and some applicant tracking systems automatically discard rsums with any kind of extra files. However, photographs are acceptable and expected for social media, and some applicants create PowerPoint or Prezi presentations, videos, or infographics to supplement a conventional rsum. Two key advantages of a presentation supplement are flexibility and multimedia capabilities. A video rsum can be a compelling supplement as well, but be aware that some employment law experts advise employers not to view videos, at least not until after candidates have been evaluated solely on their credentials. The reason for this caution is the same as with photographs. In addition, videos are more cumbersome to evaluate than paper or electronic rsums, and some recruiters refuse to watch them. Infographics are likely to be incompatible with most applicant tracking systems and with the screening habits of most recruiters, so while you might stand out with an infographic, you might also get tossed out if you try to use an infographic in place of a conventional rsum. In virtually every situation, an infographic should complement a conventional rsum, not replace it. In addition, successful infographics require skills in graphical design, and if you lack those skills, you'll need to hire a designer.
Answer to Question 2
Answer: Employers view your rsum as a concrete example of your attention to quality and detail. Your rsum doesn't need to be good or pretty goodit needs to be perfect. Although it may not seem fair, just one or two errors in a job application package are enough to doom a candidate's chances.
Your rsum is one of the most important documents you'll ever write, so don't rush or cut corners when it comes to proofreading. Check all headings and lists for clarity and parallelism, and be sure your grammar, spelling, and punctuation are correct. Double-check all dates, phone numbers, email addresses, and other essential data. Ask at least three other people to read it, too. As the creator of the material, you could stare at a mistake for weeks and not see it.
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