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Author Question: Using blogs to explain how to use a product is an example of what? A) Word-of-mouth marketing B) ... (Read 115 times)

Charlie

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Using blogs to explain how to use a product is an example of what?
 
  A) Word-of-mouth marketing
  B) Customer education
  C) Employee engagement
  D) Brainstorming
  E) Community building

Question 2

Describe ways to make IM more efficient and effective.
 
  What will be an ideal response?



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TDubDCFL

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Answer to Question 1

Answer: C
Explanation: C) Blogs can enhance communication across all levels of a company, giving lower-level employees a voice that might not otherwise have and giving senior executives better access to timely information. This allows for increased employee engagement.

Answer to Question 2

Answer: Be courteous in your use of IM; if you don't need an answer instantly, you can avoid interrupting someone by sending an email or other type of message instead. Unless a meeting is scheduled or you're expected to be available for other reasons, make yourself unavailable when you need to focus on other work. If you're not on a secure system, don't send confidential information using IM. Be extremely careful about sending personal messagesthey have a tendency to pop up on other people's computers at embarrassing moments. Don't use IM for important but impromptu meetings if you can't verify that everyone concerned will be available. Don't use IM for lengthy, complex messages. Try to avoid carrying on multiple IM conversations at one time, to minimize the chance of sending messages to the wrong people or making one person wait while you tend to another conversation. Follow all security guidelines designed to keep your company's information and systems safe from attack.





 

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