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Author Question: Stakeholders can use social media to harm companies. Indicate whether the statement is true or ... (Read 106 times)

craiczarry

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Stakeholders can use social media to harm companies.
 
  Indicate whether the statement is true or false.

Question 2

Writing for social media required the same skill set as writing for traditional media.
 
  Indicate whether the statement is true or false.



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leeeep

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Answer to Question 1

Answer: TRUE
Explanation: Empowered stakeholders can use the amplifying power of social media to help companies that appear to be acting in their best interests and harm companies that are not. Social media also have the potential to increase transparency, with more eyes and ears to monitor business activities and to use the crowd's voice to demand accountability and change.

Answer to Question 2

Answer: FALSE
Explanation: No matter what media or compositional mode you are using for a particular message, writing for social media requires a different approach than traditional media.





 

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