Author Question: To develop a strong business message, which word choices should be avoided? A) Jargon B) ... (Read 148 times)

jCorn1234 · **on:** Jun 23, 2018

To develop a strong business message, which word choices should be avoided?

A) Jargon
B) Abstractions
C) Strong words
D) Familiar words
E) Buzzwords

Question 2

Errors of grammar of usage may result in which of the following?

A) An opportunity for a rewrite
B) There are no consequences if the idea is well developed
C) The need to impress the reader with other aspects of professionalism
D) A better understanding of jargon and buzzwords
E) The loss of credibility with the audience

mistyjohnson · **Reply #1 on:** Jun 23, 2018

Answer to Question 1

Answer: B
Explanation: B) Abstractions tend to cause more trouble because they are often fuzzy and can be interpreted differently, depending on the audience and the circumstances. The best way to minimize such problems is to balance abstract terms with concrete ones. State the concept, and then pin it down with details expressed in more concrete terms. Save the abstractions for ideas that cannot be expressed any other way.

Answer to Question 2

Answer: E
Explanation: E) Starting at the word level, successful writers pay close attention to the correct use of words. If you make errors of grammar or usage, you lose credibility with your audienceeven if your message is otherwise correct. Poor grammar suggests to readers that you lack professionalism, and they may choose not to trust you as an unprofessional source. Moreover, poor grammar may imply that you don't respect your audience enough to get things right.