When you're applying the three-step writing process to blogging, ...

[bobthebuilder]

When you're applying the three-step writing process to blogging, the planning step will include
 
  A) an in-depth blog about the overall goals of the blog.
  B) targeting the audience that you intend to reach.
  C) expanding the scope of subjects that you plan to cover.
  D) a list of potential topics to blog about.
  E) methods to advertise the blog.

Question 2

Many businesses now use blogs to
 
  A) keep project teams up to date.
  B) eliminate the need for email.
  C) inform employees about confidential information.
  D) act as a method of communication during a crisis or emergency.
  E) establish a corporate voice.

[kaylee05]

Answer to Question 1

Answer: B
Explanation: B) Before you launch a blog, make sure that you understand the purpose of your blog, the audience you want to reach, and the scope of subjects you plan to cover.
LO: 7.6: Describe the use of blogging and microblogging in business communication, and briefly explain how to adapt the three-step process to blogging.
AACSB: Information technology

Answer to Question 2

Answer: A
Explanation: A) Blogs are a potential solution whenever you have a continuing stream of information to share with an online audience. Here are some ways business use blogs. Blogs are a way to anchor the multiple threads of social media that a company or individual owns and controls. Using blogs is a good way to keep project teams up to date, particularly when team members are geographically dispersed. Blogs are also excellent for internal company news, customer support, public relations, and recruiting.

[bobthebuilder]

Gracias!

[carlsona147]

Excellent