Author Question: The term visual media signifies any format in which one or more visual elements play a central role ... (Read 160 times)

silviawilliams41 · **on:** Jun 24, 2018

The term visual media signifies any format in which one or more visual elements play a central role in conveying the content of a message.

Indicate whether the statement is true or false.

Question 2

As long as your message is clear and interesting, the medium you choose doesn't really matter.

Indicate whether the statement is true or false.

rnehls · **Reply #1 on:** Jun 24, 2018

Answer to Question 1

Answer: TRUE
Explanation: The importance of visual elements in business communication continues to grow. You can think of visual media as any format in which one or more visual elements play a central role in conveying message content.

Answer to Question 2

Answer: FALSE
Explanation: Different messages work better in different media. For example, an apology delivered via email can appear to be sterile and insincere. The same words and sentiments expressed in an oral message, however, may be interpreted as genuine and heartfelt. Therefore, the medium should always be chosen to fit the message.