Author Question: Which one of the following is the leanest communication medium? A) podcasts B) text messaging ... (Read 52 times)

tingc95 · **on:** Jun 24, 2018

Which one of the following is the leanest communication medium?

A) podcasts
B) text messaging
C) telephone conversations
D) multimedia presentations
E) infographics

Question 2

Briefly describe how to meet an unfamiliar audience's informational needs.

What will be an ideal response?

marict · **Reply #1 on:** Jun 24, 2018

Answer to Question 1

Answer: B
Explanation: B) Media range from lean (few information cues, few feedback mechanisms, and no personalization) to rich (multiple cues, interactivity, and personalization).

Answer to Question 2

Answer: When you don't know your audience, use common sense to identify points of particular interest. You can get clues from audience factors such as age, job, location, income, and education.