Forecasting your audience's reaction to your message is A) ...

[faduma]

Forecasting your audience's reaction to your message is
 
  A) impossiblethere's no way to know what it will be.
  B) vital, because potential audience reaction affects message organization.
  C) helpful only for internal communication.
  D) helpful only for external communication.
  E) designed based upon each receiver's potential response.

Question 2

Messages should contain more supporting detail and background information when
 
  A) you expect a favorable response.
  B) you and your audience do not share the same general background.
  C) you and your audience share the same general background.
  D) you are concerned about possible legal action.
  E) you are attempting to shift blame.

[swimkari]

Answer to Question 1

Answer: B
Explanation: B) Try to gauge your audience's reaction before you write your message. If you expect a favorable reaction, for example, you can be more direct in stating your conclusions up front without taking time to build your case. If you expect an unfavorable reaction, spend more effort building your case.

Answer to Question 2

Answer: B
Explanation: B) When your audience is familiar with the topic, you can focus on the issue at hand and not worry about supplying supporting information. However, when your audience is not familiar with the topic, you may need to provide some educational material to get your readers up to speed.