Author Question: To study consumer characteristics, attitudes, and preferences, a company would engage in a. client ... (Read 229 times)

future617RT

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To study consumer characteristics, attitudes, and preferences, a company would engage in
 a. client satisfaction processing.
  b. marketing research.
  c. capital budgeting.
  d. production planning.

Question 2

A random sample of 16 students selected from the student body of a large university had an average age of 25 years. We want to determine if the average age of all the students at the university is significantly different from 24 . Assume the distribution of the population of ages is normal with a standard deviation of 2 years. The test statistic is _____.
 a. 1.96
  b. 2.00
  c. 1.645
  d. .05



stillxalice

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Answer to Question 1

B

Answer to Question 2

b



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