Author Question: If the sales forecaster at Dino Croc Incbefore launching a new gamedecides to use the method of ... (Read 44 times)

MirandaLo

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If the sales forecaster at Dino Croc Incbefore launching a new gamedecides to use the method of historical analogy to obtain a forecast, he/she should ________.
 
  A) note the behavior of the company's current customers while they purchase a gaming accessory
  B) note the response of similar previous games to marketing campaigns and use the responses as a basis to predict how the new marketing campaign might fare
  C) request a panel of gamerswhose identities should be kept confidential from one anotherto respond to a sequence of questionnaires
  D) use a brainstorming session among a group of gamers to draw new ideas

Question 2

For the data given above, which of the following are defined as the forecast cells to run a simulation?
 
  A) Customer demand and Reservation limit
  B) Overbooked customers and Net revenue
  C) Reservations made and Cancellations
  D) Customer arrivals and Seats available


meow1234

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Answer to Question 1

B

Answer to Question 2

B



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