Author Question: For years Bayer aspirin advertised that it contained the ingredient doctors recommend most. This is ... (Read 41 times)

ssal

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For years Bayer aspirin advertised that it contained the ingredient doctors recommend most. This is an example of:
 
 

a. ambiguity.
  b. psychological appeals.
  c. exaggeration.
  d. concealment of facts



Question 2

Puffery is an example of which of the following deceptive or misleading advertising techniques?
 
 

a. ambiguity
  b. exaggeration
  c. psychological appeals
  d. concealment of facts




jonathanballen97

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Answer to Question 1

d

Answer to Question 2

b



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