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Author Question: For years Bayer aspirin advertised that it contained the ingredient doctors recommend most. This is ... (Read 55 times)

ssal

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on: Jun 19, 2018
For years Bayer aspirin advertised that it contained the ingredient doctors recommend most. This is an example of:
 
 

a. ambiguity.
  b. psychological appeals.
  c. exaggeration.
  d. concealment of facts



Question 2

Puffery is an example of which of the following deceptive or misleading advertising techniques?
 
 

a. ambiguity
  b. exaggeration
  c. psychological appeals
  d. concealment of facts



jonathanballen97

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Reply #1 on: Jun 19, 2018
Answer to Question 1

d

Answer to Question 2

b


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Serum cholesterol testing in adults is recommended every 1 to 5 years. People with diabetes and a family history of high cholesterol should be tested even more frequently.

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Aspirin is the most widely used drug in the world. It has even been recognized as such by the Guinness Book of World Records.

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Asthma-like symptoms were first recorded about 3,500 years ago in Egypt. The first manuscript specifically written about asthma was in the year 1190, describing a condition characterized by sudden breathlessness. The treatments listed in this manuscript include chicken soup, herbs, and sexual abstinence.

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