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Author Question: How does Mountain Dew attempt to reach Xers? a. with creative TV ads that air during major sporting ... (Read 283 times)

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How does Mountain Dew attempt to reach Xers?
 a. with creative TV ads that air during major sporting events such as the Super Bowl and World Series
  b. by continually updating its website with content of interest to Xers
  c. by sponsoring extreme sporting events and teams
  d. by using heavy metal music in its ads
  e. by posting videos on Facebook and MySpace

Question 2

Which of the following best represents the four interdependent levels of salesperson objectives?
 a. personal, territory, account, and sales call
 b. personal, territory, individual, and long-term
 c. short-term, long-term, personal, and professional
 d. professional, personal, individual, team
 e. None of these choices are correct



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LVPMS

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Answer to Question 1

C

Answer to Question 2

a





 

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