Which of the following about questionnaire design is TRUE?
a. If the early steps in questionnaire design are carefully followed, the questionnaire usually does not need to berevised.
b. When designing questionnaires, the researcher should expect to do a good deal of iteration and looping amongthe steps.
c. As a general rule, larger questionnaires are favored over smaller ones, because they are less crowded.
d. Both a and b.
e. a, b, and c.
Question 2
The ____ technique suggests that compliance is enhanced by getting an individual to agree first to a small favor, then a larger one, and then an even larger one.
a. even-a-penny-will-help
b. door-in-the-face
c. foot-in-the-door
d. head-out-the-window
e. foot-in-the-mud
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