Author Question: Shandra is a salesperson for a company that manufactures trade show booths. Which of the following ... (Read 52 times)

go.lag · **on:** Jun 28, 2018

Shandra is a salesperson for a company that manufactures trade show booths. Which of the following probably represents her best source of leads?
a. Engaging in cold canvassing.
b. Attending various trade shows (as an attendee or an exhibitor).
c. Relying on bird dogs.
d. Purchasing a list of companies in her area with less than 100 employees.
e. Sending out sales letters to every business in her local chamber of commerce.

Question 2

Which of the following is(are) useful in deciding what information will be sought in the development of a
questionnaire?
a. Randomized response model
b. Dummy tables used to structure data analysis
c. The hypotheses
d. Both a and b above.
e. Both b and c above.