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Author Question: While completing a survey on attitudes toward house ownership, John was hit by an attack of ... (Read 58 times)

mcmcdaniel

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While completing a survey on attitudes toward house ownership, John was hit by an attack of indigestion. Which of
  the following best accounts for the difference between John's and another respondent's scores?
 a. A true difference in attitudes
  b. A true difference in personality between John and Bob
  c. A difference due to temporary personal factors
  d. A difference due to situational factors
  e. A difference due to variations in administration.

Question 2

For equity to occur, the buyer must perceive that
 a. the product or service meets expectations.
  b. there is a fairness in the exchange.
  c. the objective cause of the marketer-related problem is equivalent to the subjective cause.
  d. the locus of control of the problem is with the customer.
  e. there is at least a mildly positive evaluation of the product.



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verrinzo

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Answer to Question 1

c

Answer to Question 2

B




mcmcdaniel

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Reply 2 on: Jun 28, 2018
Great answer, keep it coming :)


kswal303

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

 

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