Code words, letters, or numbers used by security and intelligence ...

[ahriuashd]

Code words, letters, or numbers used by security and intelligence organizations to form secret codes are examples of
  what type of scales?
 a. Nominal
  b. Ordinal
  c. Interval
  d. Ratio
  e. Conscious

Question 2

Consumer learning from marketer-controlled communication is often limited because
 a. of a lack of processability.
  b. consumers cannot relate it to their lives.
  c. it often does not match consumer decision-making patterns.
  d. memory is limited.
  e. of the low credibility of the marketing message.

[eliasc0401]

Answer to Question 1

a

Answer to Question 2

E