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Author Question: A research effort requires the researcher to use numbers to identify or categorize particular ... (Read 72 times)

bcretired

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  • Posts: 525
on: Jun 28, 2018
A research effort requires the researcher to use numbers to identify or categorize particular objects. The type of
  scale the researcher will use is
 a. ratio.
  b. ordinal.
  c. interval.
  d. nominal.
  e. Conscious.

Question 2

All of the following phenomena occur after a purchase is made except
 a. expectation formation.
  b. dissatisfaction.
  c. customer satisfaction.
  d. product performance.
  e. learning about products by direct experience.


johnharpe

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Reply #1 on: Jun 28, 2018
Answer to Question 1

d

Answer to Question 2

A


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