Author Question: Which of the following is an accurate statement with regard to personal interviews? a. In general ... (Read 73 times)

torybrooks · **on:** Jun 28, 2018

Which of the following is an accurate statement with regard to personal interviews?
a. In general they tend to be the least expensive per completed contact.
b. As the number of interviewers increases, so do problems of interviewer-related variations in responses.
c. It takes as long to get replies from a small sample as from a large sample.
d. Interviewer-induced bias is minimal.
e. They are less costly than telephone interviews.

Question 2

If a consumer buys Liquid Tide and is impressed by its ability to clean clothes, he will be more likely to buy it again. This is best thought of as an example of the nature of ____ obtained from former actions.
a. physiological response
b. cognitive dissonance
c. retrieval
d. cognitive approval
e. reinforcement