Author Question: The ability of a data collection technique to provide many types of primary data is known as a. ... (Read 108 times)

vicotolentino

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The ability of a data collection technique to provide many types of primary data is known as
 a. Breadth of scope.
  b. Cost efficiency.
  c. Communicability.
  d. Versatility.
  e. Objectivity.

Question 2

David was ready to buy a pair of pants he saw in the J Crew catalog that were priced at 25.00 until he noticed two other pairs of pants priced at 65.00 and 95.00 . Suddenly the 25.00 pair of pants seemed too cheap. This is an example of
 a. the attraction effect.
  b. an inert set.
  c. goal-driven choice.
  d. construal theory.
  e. prospect theory.



DHRUVSHAH

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Answer to Question 1

d

Answer to Question 2

A



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