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Author Question: Mission Possible is a non-profit retail store that sells gift items made by artisans from over ... (Read 102 times)

Awilson837

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Mission Possible is a non-profit retail store that sells gift items made by artisans from over thirty different
  underdeveloped countries. This store provides employment to impoverished third world craftspeople and markets
  their handiwork at a fair price. The store defines its market segment as people who believe in helping others and
  who feel good about helping others whenever possible. The store uses ____ segmentation.
 a. demographic
  b. psychographic
  c. geodemographic
  d. ethnic
  e. geographic

Question 2

Emotions play a role in deciding what we consume and for how long.
 
 Indicate whether the statement is true or false



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trog

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Answer to Question 1

b

Answer to Question 2

T




trog

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