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Author Question: Research suggests that the performance attributes that influence the customer satisfaction of ... (Read 94 times)

asd123

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Research suggests that the performance attributes that influence the customer satisfaction of business buyers include:
 a. product quality.
 b. a broad product line.
 c. delivery liability.
 d. knowledgeable sales and service personnel.
 e. all of the above.

Question 2

A descriptive research design might be concerned with which of the following?
 a. the frequency with which something occurs.
  b. the discovery of ideas and insights.
  c. generating initial hypotheses.
  d. the determination of cause-and-effect relationships.
  e. establishing priorities when studying competing explanations of phenomenon.



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Liddy

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Answer to Question 1

e

Answer to Question 2

a





 

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