Author Question: Research suggests that organizational buyers employ two buying-decision approaches, casual and high ... (Read 111 times)

nramada · **on:** Jun 28, 2018

Research suggests that organizational buyers employ two buying-decision approaches, casual and high priority.

Indicate whether the statement is true or false

Question 2

Unless a researcher is facing a straightforward, recurring issue for which data are already built into the company's
decision support system, the odds are _______ that some form of _________ data is needed to provide solutions
for marketing problems?
a. low/primary
b. low/secondary
c. high/primary
d. high/secondary
e. None of the above are correct