Almost all marketing research projects should start with a(n) ...

[KimWrice]

Almost all marketing research projects should start with a(n) ____________.
 Fill in the blank(s) with correct word

Question 2

Although objects may have very different features, they can be assigned to the same category by individuals if
 a. they serve the same consumer goals.
  b. they are part of different but interesting schemas.
  c. they are in the same taxonomic category.
  d. some are in basic and some are in superordinate categories.
  e. all are in superordinate categories.

[nicoleclaire22]

Answer to Question 1

literature search

Answer to Question 2

A

[KimWrice]

Thanks for the timely response, appreciate it

[ryhom]

Excellent