Author Question: If Jim Beam whisky were to introduce Jim Beam BBQ sauce, this would be a brand extension. Indicate ... (Read 137 times)

rachel9

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If Jim Beam whisky were to introduce Jim Beam BBQ sauce, this would be a brand extension.
 
 Indicate whether the statement is true or false

Question 2

The strategy that mitigates the worst effects of supply and demand fluctuations by planning for them is referred as:
 a. buffering.
 b. smoothing.
 c. anticipating.
 d. rationing.



billybob123

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Answer to Question 1

T

Answer to Question 2

c



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