Author Question: The process of trying to identify specific areas where additional information is needed about the ... (Read 91 times)

tfester

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The process of trying to identify specific areas where additional information is needed about the marketing
  environment is called:
 a. Problem formulation
  b. Environmental analysis
  c. Information assessment
  d. Survey scope
  e. Research focus

Question 2

In Asia, touching between strangers is seen as
 a. a sign of friendship.
  b. an inappropriate gesture.
  c. a common greeting but means little.
  d. a sign of romantic interest.
  e. a precursor of a question.



helenmarkerine

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Answer to Question 1

a

Answer to Question 2

B



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