Author Question: Which of the following would find NO reason to use marketing research? a. A large state supported ... (Read 54 times)

MirandaLo · **on:** Jun 28, 2018

Which of the following would find NO reason to use marketing research?
a. A large state supported university.
b. A small landscaping company in a small town.
c. A police department of a large metropolitan city.
d. A company like Proctor and Gamble that manufacturers consumer goods.
e. All of the above would find some reason to use marketing research.

Question 2

Marketing managers generally focus their efforts on the elements of the marketing mix, which include all of the
following EXCEPT:
a. Product
b. Price
c. Promotion
d. Purpose
e. Place