This topic contains a solution. Click here to go to the answer

Author Question: In terms of marketing structure, what type of structure coordinates and manages all marketing ... (Read 188 times)

cool

  • Hero Member
  • *****
  • Posts: 570
In terms of marketing structure, what type of structure coordinates and manages all marketing activities and decisions from the top of the marketing hierarchy?
 A) a regulated marketing structure
  B) a dynamic marketing structure
  C) a centralized marketing structure
  D) a lateral marketing structure
  E) a decentralized marketing structure

Question 2

Melissa, a salesperson for a cosmetics company, is selling the company's new range of anti-acne products. While selling to prospective customers, she explains how one of her previous customers was hesitant to buy the product initially but was very happy with the results when she finally gave the product a try. In this scenario, Melissa is using the _____ of earning commitment.
 A) summary commitment technique
  B) probing commitment technique
  C) success story commitment technique
  D) balance commitment technique
  E) alternative commitment technique



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

fatboyy09

  • Sr. Member
  • ****
  • Posts: 358
Answer to Question 1

C

Answer to Question 2

C




cool

  • Member
  • Posts: 570
Reply 2 on: Jun 28, 2018
Thanks for the timely response, appreciate it


mcarey591

  • Member
  • Posts: 365
Reply 3 on: Yesterday
Wow, this really help

 

Did you know?

As many as 20% of Americans have been infected by the fungus known as Histoplasmosis. While most people are asymptomatic or only have slight symptoms, infection can progress to a rapid and potentially fatal superinfection.

Did you know?

Methicillin-resistant Staphylococcus aureus or MRSA was discovered in 1961 in the United Kingdom. It if often referred to as a superbug. MRSA infections cause more deaths in the United States every year than AIDS.

Methicilli ...
Did you know?

Illness; diuretics; laxative abuse; hot weather; exercise; sweating; caffeine; alcoholic beverages; starvation diets; inadequate carbohydrate consumption; and diets high in protein, salt, or fiber can cause people to become dehydrated.

Did you know?

As many as 28% of hospitalized patients requiring mechanical ventilators to help them breathe (for more than 48 hours) will develop ventilator-associated pneumonia. Current therapy involves intravenous antibiotics, but new antibiotics that can be inhaled (and more directly treat the infection) are being developed.

Did you know?

A strange skin disease referred to as Morgellons has occurred in the southern United States and in California. Symptoms include slowly healing sores, joint pain, persistent fatigue, and a sensation of things crawling through the skin. Another symptom is strange-looking, threadlike extrusions coming out of the skin.

For a complete list of videos, visit our video library