Author Question: All of the following are factors influencing the delivery gap except: A) research orientation. B) ... (Read 45 times)

erika · **on:** Jun 28, 2018

All of the following are factors influencing the delivery gap except:
A) research orientation.
B) role ambiguity.
C) disperson of control.
D) inadequate support.
E) role conflict.

Question 2

The role of ethics in marketing strategy can be distilled into one word. Without __________, marketers run the risk of alienating stakeholders and inviting financial ruin.
A) reputation
B) trust
C) responsibility
D) sustainability
E) verification