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Author Question: ____ encourage quick decisions and work best for businesses where low-involvement purchase decisions ... (Read 194 times)

Chelseaamend

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on: Jun 28, 2018
____ encourage quick decisions and work best for businesses where low-involvement purchase decisions are made.
 A) Response moderators
  B) Scent appeals
  C) Warm colors
  D) Sound appeals
  E) Taste appeals

Question 2

__________ refers to the strategic combination of the four basic marketing mix elements.
 A) The marketing plan
  B) The marketing program
  C) Strategic control
  D) The strategic mix
  E) Implementation


Danny Ewald

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  • Posts: 332
Reply #1 on: Jun 28, 2018
Answer to Question 1

C

Answer to Question 2

B


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