Drew is a salesperson for a company that manufactures seat covers for pickup trucks. Drew relies on his friend Susan-the owner of the biggest truck dealership in the entire state-for leads. Susan calls Drew and lets him know when someone has purchased a new pickup truck. In this scenario, Drew uses a _____ as a source of lead generation.
A) company record
B) sales seminar
C) cold call
D) tradeshow
E) center of influence
Question 2
The final phase of for selecting key accounts:
A) centers on the profit potential of a customer.
B) identifies those customer accounts that have unique support requirements.
C) considers the degree to which the transactions with potential customer will complement the economies of the seller's business.
D) none of the answer choices.
The Stillwater Mining Company
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