Which of the following is a difference between a weak listener and a strong listener?
A) A weak listener listens for facts, whereas a strong listener listens for central themes.
B) A weak listener does not react to emotional words, whereas a strong listener does react to emotional words.
C) A weak listener listens to dry subjects, whereas a strong listener tunes out dry subjects.
D) A weak listener takes fewer notes, whereas a strong listener takes intensive notes.
E) A weak listener skips over delivery errors, whereas a strong listener focuses on delivery errors.
Question 2
Which of the following statements is (are) true about the Internet's impact on marketing communications?
A) Changed from a one-way to a two-way process.
B) Customization of advertising messages.
C) Improved customer service.
D) All of the answer choices.
E) Both changed from a one-way to a two-way process and customization of advertising messages.
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