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Author Question: A consumer's price sensitivity will increase as: A) the perceived number of substitutes decrease. ... (Read 33 times)

Davideckstein7

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on: Jun 28, 2018
A consumer's price sensitivity will increase as:
 A) the perceived number of substitutes decrease.
  B) switching costs increase.
  C) the shared costs for the expenditure increase.
  D) the perceived unique value of the service increases.
  E) the customer's ability to build an inventory increases.

Question 2

As a form of __________ competition, bicycles can solve the same basic need as automobiles, albeit with a very different product.
 A) regular
  B) generic
  C) brand
  D) total budget
  E) product


enass

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Reply #1 on: Jun 28, 2018
Answer to Question 1

E

Answer to Question 2

B


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