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Author Question: In entering high-risk country-markets, firms can reduce their risk exposure by adopting ... (Read 138 times)

pepyto

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In entering high-risk country-markets, firms can reduce their risk exposure by adopting low-commitment modes of entry such as:
 A) licensing.
  B) wholly-owned subsidiaries.
  C) contract manufacturing.
  D) all of the answer choices.
  E) both licensing and contract manufacturing.

Question 2

The choice of a particular international market entry mode depends on a range of factors including the size of the market and its growth potential. Markets of limited size surrounded by trade barriers may be supplied most cost effectively via:
 A) licensing or contract manufacturing.
  B) a local production and marketing subsidiary.
  C) exporting.
  D) selective distribution.
  E) none of the answer choices.



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kjohnson

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Answer to Question 1

E

Answer to Question 2

A




pepyto

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Reply 2 on: Jun 28, 2018
Gracias!


cpetit11

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Reply 3 on: Yesterday
Excellent

 

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