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Author Question: The technique for linking a manufacturer's operations with those of all its strategic suppliers and ... (Read 163 times)

serike

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on: Jun 28, 2018
The technique for linking a manufacturer's operations with those of all its strategic suppliers and its key intermediaries and customers to enhance efficiency and effectiveness is called:
 A) relationship marketing.
  B) supply chain management.
  C) global marketing.
  D) consumer marketing.

Question 2

A researcher who wants to reduce the potential for bias and increase the reliability of observations would use a higher level of structure in an observational study.
 
 Indicate whether the statement is true or false


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wshriver

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Reply #1 on: Jun 28, 2018
Answer to Question 1

B

Answer to Question 2

true


serike

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Reply 2 on: Jun 28, 2018
Thanks for the timely response, appreciate it

kishoreddi

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Reply 3 on: Yesterday
Wow, this really help

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