Which of the following are the advantages of the observational approach to collecting primary data?
a. Versatility
b. Objectivity & accuracy
c. Cost
d. Speed
e. All of the above
Question 2
Statements from the buyer that indicate his/her interest in making a purchase are called ____.
a. Purchase requests
b. Commitment signals
c. Objections
d. Trial commitments
e. All of the above