Author Question: Please give me two reasons why you would like to study marketing. This is an example of a(n) ... (Read 37 times)

imanialler · **on:** Jun 28, 2018

Please give me two reasons why you would like to study marketing. This is an example of a(n) ________ question.
a. open-ended exploratory
b. closed-ended exploratory
c. open-ended factual
d. closed-ended factual

Question 2

The value that comes from consuming a product is referred to as a ____.
a. benefit
b. confirmed benefit
c. value proposition
d. feature
e. None of the above