Marketing efforts through the 1970s relied heavily on promotional ...

[karateprodigy]

Marketing efforts through the 1970s relied heavily on promotional pull, but now the emphasis is on pull-oriented marketing.
 
 Indicate whether the statement is true or false

Question 2

Salespeople need to possess effective communications skills so that they:
 a. can do a better job of asking for the order.
  b. are better able to identify buying needs and accurately convey proposed solutions.
  c. are better able to communicate to the selling organization.
  d. have an advantage over their customers.
  e. Both the b and d are correct.

[potomatos]

Answer to Question 1

true

Answer to Question 2

B

[karateprodigy]

Correct answers!

[potomatos]

Great! Please up vote