This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: If your company was planning a radio campaign aimed at 12-16 year old girls in a particular ... (Read 25 times)

luminitza

  • Hero Member
  • *****
  • Posts: 555
on: Jun 28, 2018
If your company was planning a radio campaign aimed at 12-16 year old girls in a particular demographic region, and needed to know what radio stations this age group listened to most often during the after school timeframe from 3:30 - 4:30, you would employ which measurement service?
 a. Nielsen People Meter
 b. Nielsen Diary Panels
 c. Arbitron RADAR
 d. Simmons MRI Reports

Question 2

Which of the following is not a member of the buying center?
 a. Initiator
  b. User
  c. Purchaser
  d. Agent
  e. Gatekeeper


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

carolinefletcherr

  • Sr. Member
  • ****
  • Posts: 313
Reply #1 on: Jun 28, 2018
Answer to Question 1

c

Answer to Question 2

D


luminitza

  • Member
  • Posts: 555
Reply 2 on: Jun 28, 2018
YES! Correct, THANKS for helping me on my review

flexer1n1

  • Member
  • Posts: 373
Reply 3 on: Yesterday
Wow, this really help

« previous next »
 

Did you know?

Before a vaccine is licensed in the USA, the Food and Drug Administration (FDA) reviews it for safety and effectiveness. The CDC then reviews all studies again, as well as the American Academy of Pediatrics and the American Academy of Family Physicians. Every lot of vaccine is tested before administration to the public, and the FDA regularly inspects vaccine manufacturers' facilities.

Did you know?

More than 20 million Americans cite use of marijuana within the past 30 days, according to the National Survey on Drug Use and Health (NSDUH). More than 8 million admit to using it almost every day.

Did you know?

The B-complex vitamins and vitamin C are not stored in the body and must be replaced each day.

Did you know?

During the twentieth century, a variant of the metric system was used in Russia and France in which the base unit of mass was the tonne. Instead of kilograms, this system used millitonnes (mt).

Did you know?

ACTH levels are normally highest in the early morning (between 6 and 8 A.M.) and lowest in the evening (between 6 and 11 P.M.). Therefore, a doctor who suspects abnormal levels looks for low ACTH in the morning and high ACTH in the evening.

Reindeer antlers grow again each year under a layer of fur called velvet. This reindeer is losing th Reindeer antlers grow again each year under a layer of fur called velvet. This reindeer is losing th
On March 25, 1911, as scores of young factory girls leaped to their deaths from the eighth, ninth, a On March 25, 1911, as scores of young factory girls leaped to their deaths from the eighth, ninth, a
A company that sells sweatshirts finds that the profit can be modelled by P(s)= ... A company that sells sweatshirts finds that the profit can be modelled by P(s)= ...
Estimated number of new HIV infections per year over time period in Canada Estimated number of new HIV infections per year over time period in Canada
Sam and Jen had a tax liability of 5,115 last year. They were entitled to tax credits of 112 ... Sam and Jen had a tax liability of 5,115 last year. They were entitled to tax credits of 112 ...
Seven students have applied for merit scholarships. This year 3 merit scholarships were ... Seven students have applied for merit scholarships. This year 3 merit scholarships were ...
Video: Audiology

For a complete list of videos, visit our video library