Ordinal scales have nominal properties, but they also have an ...

[james0929]

Ordinal scales have nominal properties, but they also have an absolute zero.
 
 Indicate whether the statement is true or false

Question 2

Brand marketers are obligated to show that their CRM efforts yield sufficient return on investment or achieve other important, ________.
 a. advertising goals
 b. marketing objectives
 c. financial goals
 d. nonfinancial objectives

[kxciann]

Answer to Question 1

false

Answer to Question 2

d

[james0929]

Thanks for the timely response, appreciate it

[scottmt]

Gracias!