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Author Question: When a product becomes familiar to the consumer, it is considered to have achieved ________ status. ... (Read 64 times)

NguyenJ

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on: Jun 28, 2018
When a product becomes familiar to the consumer, it is considered to have achieved ________ status.
 a. brand recognition
 b. brand loyalty
 c. brand preference
 d. brand insistence

Question 2

A simulated test-market is one that is conducted in two test markets only.
 
 Indicate whether the statement is true or false


tdewitt

  • Sr. Member
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Reply #1 on: Jun 28, 2018
Answer to Question 1

a

Answer to Question 2

false


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