This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: What do we know about product placement? a. We know exactly how to measure the ROI associated with ... (Read 60 times)

frankwu

  • Hero Member
  • *****
  • Posts: 549
on: Jun 28, 2018
What do we know about product placement?
 a. We know exactly how to measure the ROI associated with product placement.
 b. We know that their greatest value comes from integration with other promotional elements.
 c. We know that it hurts brands to be embedded in the entertainment.
 d. We know that relationships are not necessary, just media impressions.

Question 2

Which of the following is a correct description of a symptom?
 a. A problem that has outgrown its ability to be contained easily.
 b. A computation error during analysis and quantitative comparisons.
 c. A bad decision or a poor use of strategic planning.
 d. An alert to marketers that a problem exists.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

ky860224

  • Sr. Member
  • ****
  • Posts: 350
Reply #1 on: Jun 28, 2018
Answer to Question 1

b

Answer to Question 2

d


frankwu

  • Member
  • Posts: 549
Reply 2 on: Jun 28, 2018
YES! Correct, THANKS for helping me on my review

sultana.d

  • Member
  • Posts: 320
Reply 3 on: Yesterday
Excellent

« previous next »
 

Did you know?

About 100 new prescription or over-the-counter drugs come into the U.S. market every year.

Did you know?

The toxic levels for lithium carbonate are close to the therapeutic levels. Signs of toxicity include fine hand tremor, polyuria, mild thirst, nausea, general discomfort, diarrhea, vomiting, drowsiness, muscular weakness, lack of coordination, ataxia, giddiness, tinnitus, and blurred vision.

Did you know?

There are over 65,000 known species of protozoa. About 10,000 species are parasitic.

Did you know?

In 2010, opiate painkllers, such as morphine, OxyContin®, and Vicodin®, were tied to almost 60% of drug overdose deaths.

Did you know?

Although puberty usually occurs in the early teenage years, the world's youngest parents were two Chinese children who had their first baby when they were 8 and 9 years of age.

Using a sphygmomanometer to measure blood pressure. Using a sphygmomanometer to measure blood pressure.
Use of the tympanic thermometer to measure body temperature. Use of the tympanic thermometer to measure body temperature.
Performing a Spirometry Test to Measure Forced Vital Capacity Performing a Spirometry Test to Measure Forced Vital Capacity
Ginkgo Biloba label. The label indicates the product is standardized to percentages of the two ... Ginkgo Biloba label. The label indicates the product is standardized to percentages of the two ...
Metric System: Measure of Weight and Volume Metric System: Measure of Weight and Volume
Placement of hands for mobilizing the rib cage from one side. Placement of hands for mobilizing the rib cage from one side.
Video: Stress and Immune System Animation

For a complete list of videos, visit our video library