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Author Question: All of the following are general categories of research objectives EXCEPT: a. cross-checking. b. ... (Read 18 times)

armygirl

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on: Jun 28, 2018
All of the following are general categories of research objectives EXCEPT:
 a. cross-checking.
 b. database marketing.
 c. fact-finding.
 d. model building.

Question 2

Advertisers have long known that when they place their brand in the right social setting, their brand takes on some of the characteristics of its surroundings. As such, in ______________, the social setting and the brand rub off on each other.
 a. image ads
 b. social/cultural movement ads
 c. transformational ads
 d. slice-of-life ads


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debra928

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Reply #1 on: Jun 28, 2018
Answer to Question 1

a

Answer to Question 2

d


armygirl

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Reply 2 on: Jun 28, 2018
Excellent

Joy Chen

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Reply 3 on: Yesterday
Wow, this really help

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