Author Question: The mathematical way of further simplifying factor results that involves new reference axes for a ... (Read 67 times)

Alygatorr01285

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The mathematical way of further simplifying factor results that involves new reference axes for a set of variables is called ____.
 a. factor loading
  b. factor reduction
  c. factor rotation
  d. factor analysis

Question 2

A research organization that develops a unique methodology for studying a specialty area in marketing (such as brand-name evaluation) is called a(n) ___________________ _ research service.
 Fill in the blank(s) with correct word



izzat

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Answer to Question 1

C

Answer to Question 2

standardized



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