Author Question: Tarcy Company has experimented with one-to-one marketing, but its newest marketing plan says that it ... (Read 91 times)

K@ · **on:** Jun 28, 2018

Tarcy Company has experimented with one-to-one marketing, but its newest marketing plan says that it is going to scale back these efforts. This is probably a good idea since one-to-one marketing is not very cost-effective.
a. True
b. False
Indicate whether the statement is true or false

Question 2

If the probability of success is 50 percent, the odds of success are ___________________ _.
Fill in the blank(s) with correct word