Author Question: An employee who pretends to be a customer in order to observe the sales behavior of a clerk at a ... (Read 76 times)

bb

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An employee who pretends to be a customer in order to observe the sales behavior of a clerk at a cosmetics counter in a department store is called a(n):
 a. secondary data researcher
  b. mystery shopper
  c. pilot researcher
  d. undercover researcher

Question 2

What does ROM stand for?
 a. revenue or money
  b. reflux of markets
  c. return on marketing
  d. respect of materials



Anna

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Answer to Question 1

B

Answer to Question 2

c



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