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Author Question: You are a customer taking a survey. It lists two brands and asks you to rate how similar they are. ... (Read 244 times)

Shelles

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on: Jun 28, 2018
You are a customer taking a survey. It lists two brands and asks you to rate how similar they are. What type of survey are you taking?
 a. a focus group application survey
  b. a survey based on multidimensional scaling
  c. a survey based on attributes
  d. a conjoint analysis survey

Question 2

Underspecification leads to a pattern in ___________________ _.
 Fill in the blank(s) with correct word


katkat_flores

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Reply #1 on: Jun 28, 2018
Answer to Question 1

b

Answer to Question 2

residuals
unexplained errors


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